Stefan Vetter

This is an Internet website for Stefan Vetter. I made it for you.

It’s supposed to make you believe that I’m a really “busy” and “important” business person.

And it’s working, right now.

You can feel it. Just close your eyes and make yourself comfortable.

Am I right?

Some things:

  • I founded a software company called Friendly. Friendly offers Swiss alternatives for Google Analytics and HubSpot.
  • Friendly is the first Open Startup in Switzerland. This means that we publish everything, unless there are reasons not to: revenues, costs, salaries and even employment contracts.
  • I’m also the founder of Wortspiel, a Swiss boutique agency for digital marketing.
  • I have an exist strategy, not an exit strategy.
  • To increase my social standing, I occasionally engage with “business partners” on LinkedIn and X.
  • I’ve written a few things. About “insights” from five years at Wortspiel, the “success” of Friendly and a few years in review. And a book.
  • Some media have reported about me. Among them were the Neue Zürcher Zeitung, the Handelszeitung and the Swiss magazine persönlich. That was very nice of them.
  • I am a proud father of two daughters.
  • I created my first website in the last millennium. It is still online.
  • If you don’t have enough e-mails yet, please subscribe to my newsletter.
  • I have an email address. I do not manage to reply to every message. Please do not be disappointed.