Hi, I’m Stefan Vetter. I help companies to increase their sales and profits with Google Ads.

I’m the founder and CEO of Wortspiel GmbH, the second largest Google Ads / AdWords agency in Switzerland. I have worked in digital marketing since 1999 and have focussed exclusively on AdWords for many years.

I’m always happy to share my knowledge – as an author of the first Swiss AdWords book “AdWords for Startups”, one of nine “Google Certified Trainer” in Switzerland, a keynote speaker and as a lecturer at the University of Applied Sciences and Arts Northwestern Switzerland FHNW and at the Swiss Institute of Business Economics SIB.

I live with my wife Nicole, our daughter Amea Victoria and our cat Honey by Zürich, Switzerland. I try to love God, other people and myself. My vision is to turn Switzerland into a Silicon Valley.

I’d love to hear from you – through Twitter, LinkedInFacebook, Instagram or by email: moc.r1533237611ettev1533237611nafet1533237611s@s1533237611.

“Stefan Vetter knows how to do it right. His company Wortspiel.com specialises in advising startups about how to use AdWords.”

Neue Zürcher Zeitung


Stefan Vetter - A calling: how it works

A Calling: How It Works

How does a career become a calling? I talk about this in terms of my own life in “Wie geht Berufung?” (“A Calling: How It Works”), along with 39 other personalities such as Ottmar Hitzfeld, Giulia Steingruber and Roland Brack. Many thanks to the editor Mattis Kummer for this honour.